This Cookie Policy explains how London Private Investigators (LPI) uses cookies and similar storage and access technologies on londonprivateinvestigators.com. It should be read alongside our Privacy Policy.
The relevant rules can apply to cookies, pixels, scripts, tags, local storage and similar technologies that store information on, or access information from, a user's device.
A review of the live website in July 2026 identified Google Tag Manager integration. Google Tag Manager can deploy or manage other tags, so the site's actual WordPress and Tag Manager configuration must be technically scanned to maintain an accurate live list of cookies, tags and similar technologies.
Strictly Necessary / Essential — technologies necessary for the website or a service requested by the user, such as security, consent-preference storage or essential functionality.
Analytics / Measurement — technologies used to understand website usage or performance. Prior consent should be obtained unless a specific legal exception applies and all its conditions are satisfied.
Functional — technologies supporting preferences or enhanced functionality. Consent requirements depend on their purpose and any applicable exception.
Advertising / Marketing — technologies used for campaign measurement, advertising, audiences or cross-service tracking. Prior consent will normally be required unless a specific exception applies.
Where an applicable exception does not apply, LPI will seek valid prior consent. Users should be able to accept or reject non-essential technologies and change or withdraw their choices. Technologies requiring consent should not activate before the necessary consent has been obtained.
The website currently contains Google Tag Manager integration. Google or other third-party services configured through the site may process information under their own terms. Any tags requiring consent must be correctly controlled by the site's consent-management system.
| Cookie / storage | Provider | Purpose | Type | Set | Duration |
|---|---|---|---|---|---|
| lpi_cc_v1 | London Private Investigators | Remembers your cookie choice so the banner is not shown again | Strictly necessary | Always on | Until you clear it |
| _gcl_au | Google (Conversion Linker) | Measures Google Ads conversions and links your visit to an ad click | Advertising / conversion | Always on | 90 days |
| _gcl_aw, _gac_* | Google Ads | Records ad-click data for conversion measurement (set when you arrive from a Google ad) | Advertising / conversion | Always on | 90 days |
| _ga, _ga_*, _gid | Google Analytics (via Google Tag Manager) | Measures how visitors use the website | Analytics | After you accept | _ga / _ga_* up to 2 years; _gid 24 hours |
| Nebula & Sentinel IDs | DP Online Marketing (our marketing provider) | Website analytics and click-fraud protection for our advertising | Analytics / advertising | After you accept | Up to 12 months |
Google Ads conversion and phone-call measurement run under Google Consent Mode and continue even where advertising cookies are declined, using cookieless measurement — so conversions are always recorded. Google Tag Manager may load further tags; where it does, any requiring consent are controlled by the banner above.
Because website technologies change, the most accurate current list of individual technologies, providers, purposes and durations should be maintained through the website's cookie-consent/preferences panel following a technical scan of the live configuration.
Visitors should be able to reopen the site's cookie settings to review or change their choices. Browser settings can also control cookies, although blocking essential technologies may affect functionality.
This policy may be updated when website technology, providers, legal requirements or practices change.
London Private Investigators
167–169 Great Portland Street, 5th Floor, London W1W 5PF
Email: info@londonprivateinvestigators.com
Telephone: +44 (0)20 3834 9289
ICO Registration No: ZC106337
You will not be judged, pressured or rushed. Speak with an investigator, explain your concern, and we will tell you honestly whether an investigation would help.
All enquiries are handled privately and respectfully. You can contact us even if you are only seeking advice.